Pro-Gary Johnson “Balanced Rebellion” Ad Viral Sensation of this Political Cycle

September 7th, 2016 by in News

This article was originally published on Reason.


Alternative PAC, a superPAC supporting the campaign of Libertarian Gary Johnson, launched a project called “Balanced Rebellion” last month, as I reported. It was intended to help solve the problem of voters who, while disliking both Hillary Clinton and Donald Trump, didn’t want to feel that their third party vote helped make the one they hated more win.

The web site for the project and its Facebook page allows voters with a slight Trump preference to pledge to vote for Johnson and be matched with another voter from their state who had a slight Clinton preference, helping insure that a vote for Johnson wasn’t in effect a vote for the candidate they hated more, since they knew both major party candidates had lost a vote to the Libertarian.

Dead Abe Lincoln Says: Vote Gary Johnson

August 26th, 2016 by in News

This article was originally published on Reason.


The Gary Johnson-supporting SuperPAC AlternativePAC has launched a new project, called “Balanced Rebellion.”

Via their site and using Facebook, they link a voter who would like to vote Libertarian from a specific state who says they would feel obligated to vote Hillary Clinton if they had no other choice to another voter who says they’d feel obligated to vote Trump in that situation.

This is intended to solve the problem of the would-be third party voter who fears their vote would enable the candidate they most hate to win. You know, the old “A vote for a third party is a vote for whatever candidate you most hate.”

As Matt Kibbe, who runs the PAC, explained in a phone interview this morning, you will actually be informed of the existence of this specific other voter, but just a first name to protect the other users’ privacy.

In Presidential Tinder, Why Would You Swipe Right for Trump or Clinton?

August 19th, 2016 by in News

This article was originally published on Reason.


A soon-to-be-launched new internet video from the Gary Johnson-supporting AlternativePAC analogizes this year’s presidential election to Tinder.

Republican Donald Trump, it says, is the loudmouth at the end of the bar, pissing everyone off.

Democrat Hillary Clinton is “a nightmare…always reading your emails while hiding her own. Paranoid. Jealous.”

Gary Johnson, however, “climbs mountains,” and is for peace, privacy, and equality. Moreover, his company has never gone bankrupt.

American voters in this Tinder analogy are advised to “not settle” for Trump or Clinton but to “score” with Gary Johnson and the Libertarian Party.

This seems of a piece (in its uncoordinated PAC way) with a general attempt on Johnson and Weld’s part to position themselves not as radical libertarians but more as a choice that just seems personally sane and manageable, not exuding the sort of personal characteristics that indeed many of would find revolting face to face.

Matt Kibbe of Johnson-Supporting AlternativePAC Talks About Gawker Report on $30,000 Spent on “Internet Memes”

August 17th, 2016 by in News

This article was originally published on Reason.


Gawker reported yesterday, with a clear intention to make the reader think the whole thing is silly, that AlternativePAC, an uncoordinated PAC supporting the Libertarian Party presidential campaign of Gary Johnson and William Weld, spent $30,000 on “internet web memes.”

The PAC has, as of its last legal filing at the end of June, pulled in $530,100, with $500,000 of it from California tomato magnate Chris Rufer.

Matt Kibbe, who runs the PAC, stresses that what they were paying for with that $30,000 is more like short viral-ready internet videos than “memes” in the common internet sense of poster images with slogans.